For more than 10 years, Vinventions has been building their own collection, sorting and recycling programs across the world in its main markets which results in a Private Collection of wine closures.
This is where the idea of creating a wine bucket made from our post-consumers collected closures was born.
To make this project alive, Vinventions has embraced a collaboration with Retorno, a Belgian company specialized in recyclable materials valorization. Retorno fully designed the Vinny wine bucket from the raw material creation to the manufacturing process.
With Vinny, the closures collected get a second life which reiterates Vinventions’ ambition to promote a circular economy by reusing material waste and changing used closures into new items. This also concretely illustrates the environmental commitment of Vinventions as a member of both the European and American Plastics Pacts.
The selling of Vinny will contribute to finance even more all the collection efforts deployed by Vinventions in the market.
To make this wine bucket available to the market, Vinventions and Retorno have partnered with Italesse, the reference provider of professional utensils (glasses, wine buckets, decanters, …) to the wine industry.
This innovative product will complete our range of products from our “bio” collection offering sustainable performances. In the last 3 – 4 years, we converted the 30% of our production using biopolymers or other materials with low emission of CO2.